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Royal HaskoningDHV has 5,700 employees worldwide, spread over 30 countries; about half of these employees work in or from the Netherlands. We provide services in the fields of aviation, buildings, energy, industry, infrastructure, maritime, mining, transport, urban and rural development and water.

A works council consisting of 13 members has been established for Royal HaskoningDHV Nederland. Specific committees have been established for each of the Business Lines and for the joint Corporate Groups.

Motive: good advice

We were not specifically looking for new ways to talk to our employees. During a training course on professionalizing the Works Council, Winfried Bouts of the WissemaGroup drew our attention to the CircleLytics tool (at the time still under the name CouncilWise). We are continuously working on the further professionalization of the Works Council and contacts with constituents are an important part of this. The CircleLytics online dialogues enable us to improve our effectiveness in contacting constituents.

Anonymous, broadly applicable and based on equality

In addition to the online dialogues, we send out a Works Council news flash every 6 weeks in which we report on the subjects that the Works Council has been working on. We also have intranet pages with all kinds of information about the Works Council. In addition, we publish the reports of the Works Council meetings and the advice and consent letters on this page. And, we regularly organize on-site constituency meetings and attend advisory group meetings. The committees are also an important link in our contact with the constituents; they collect input from the workplace for their consultations with the Business Line management. The online dialogues are, however, anonymous, everyone from the relevant target group can participate on an equal basis, and they also listen to each other in the 2nd round. This is another level of communication and interaction with the constituency.

How do you apply CircleLytics’ dialogue?

We try to use the dialogues once a month to discuss a current theme or a spearhead of the Works Council. Or we choose a theme that has been suggested by employees in previous dialogues. In other words, with each dialogue they can draw our attention to subjects that may have a broader impact. We set up this monthly dialogue among employees in the Netherlands. Or, where necessary or convenient, we launch a specific topic among a certain group of employees (for example, per Business Line). You can also set up dialogues among all employees and then make all kinds of breakdowns. Because not all employees in the Netherlands speak Dutch, the dialogues are bilingual: in Dutch and in English.

Royal Haskoningdhv

We share the top five results of the dialogues in the Works Council Newsflash. We discuss these top five with our management and the relevant persons/units (for ex., the Corporate Group Communications & Brand or Human Resources Management).  The content and timing of the dialogues is also coordinated in advance with Communications & Brand; we all have our own responsibilities and want to keep each other informed, also because the company conducts surveys among employees.

The results of the dialogues are discussed during Works Council meetings and consultation meetings with the Executive Board and – if relevant – in the consultation with the Supervisory Board.

 

What do the dialogues get you?

These dialogues:

  • will give the Works Council much greater legitimacy in bringing issues to the attention of management and will ensure that there is greater support for the Works Council’s views. The results will help us to have an (even) better discussion with management about the choices we need to make regarding the future of Royal HaskoningDHV.
  • will ensure that the Works Council is better informed of what is going on in the organization.
  • increase employee engagement, both with the organization and the participation process. It also increases inclusiveness within the organization
  • will lead to informed, good conversations with management and HR.

High appreciation of employees

In general, the employees appreciate the tool. This is evident from the high level of participation and the high rating of the tool, which is asked at the end.

We also receive reactions as a result of the dialogues, which show that topics are being discussed and are starting to become (even) more alive in the organization.

The organization’s potential is surfacing

The results of these dialogues make the Works Council a fully-fledged discussion partner because we know very well what is going on in the organization. The results also underpin and strengthen our views, giving management a clear idea of what is going on. Furthermore, by using CircleLytics, the potential knowledge present in the organization is much better utilized. Based on the results of the dialogues, management and the works council can better assess the impact of the choices that are made and, as a result, the decision-making process of the management and works council is strengthened.

And besides: it’s just fun to do!!!

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After becoming a Works Council member, you still want to be able to easily consult your constituents. A tool that is based on data provides a solid foundation for advice from the Works Council to senior management.

We talk to Rachid Adbaili, chairman of the Central Works Council of Unilever and Jacqueline Lafranca, official secretary of the Central Works Council Unilever. Unilever has a Central Works Council in the Netherlands and also a local Works Council at each location in the Netherlands.

“We deploy CircleLytics’ dialogue on a regular basis. Employees elect the members of the (Central) Works Council and we represent the constituents, but we also find it very important to be able to easily consult them. The results of the dialogue also enable us to substantiate our advice to senior management on the basis of data.”

See the entire interview here, or just read on.

Rapid deployment to reach decisions based on facts

A great example of how quickly you can arrive at data-driven decisions is when our European organization was divided into clusters. We were asked for advice and within two weeks, a dialogue was initiated via CircleLytics with the employees involved. Not only did we ask for their advice anonymously; we also explicitly invited them to write down their comments. And obviously we asked for what the dialogue is known for: weighing and responding to each other’s input in the 2nd round.

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We presented the data collected from the dialogues to management. Management then used this in its internal communication towards the employees. The results were also shared with the management team as input for the renewed organizational structure. In this way, the Supervisory Board also immediately had a good picture of what was really going on in the organization.

Underlying concerns and demonstrable support also emerge

The dialogue not only shows people’s thoughts; it also shows which thoughts are supported and reveals people’s concerns. For example, people who wonder what change will mean for them. This is extremely valuable information for us, and we pass it on to management who can then respond to this.

Practical applicability

We can indicate parameters in CircleLytics and after the second round the results are clearly displayed. For example, you can immediately extract a Top 5 and Bottom 5 and, based on the data, clear graphs and additional substantiation are generated. You can also show certain quotes from people – anonymously – for example to senior management. This measurement will provide a solid foundation for a conversation or advice.

We are very satisfied with the support from the CircleLytics team. Especially in the beginning, you’re still searching for answers and it’s great if you can get help in formulating good questions. We always look at how we can formulate questions in a way that is as neutral as possible and really gets people thinking, without influencing them.

The additional characteristics of the participants, which you build into the dialogue, are also very useful. Once you filter the results by these characteristics (such as department, years of service, age category, region) and distil a top 5, you can be more precise in the advice. We now also include these in the advice.

We chose to do this in our own branding with our own logo, completely separate from Unilever, and with an external tool. We have a high response rate, and our employees really appreciate that we ask for their opinion.

Our advice to colleagues in participation bodies

In an ever-changing environment, CircleLytics is an ideal tool for us to consult our constituency remotely. We can reach a large group of people online and give quick feedback to HR and management based on data. Previously, consulting consisted of many meetings and you only had a fraction of the input you now have.

The speed and the advice that is proven to be supported by the majority is also a major advantage of the online dialogue. You can expect participation bodies to use such tools more often in order to provide faster feedback with correct data.

Should you be interested in a demo for your management, HR and / or participation body, please contact us.

Since 1 January 2018, Aventurijn, Palier and de Kijvelanden have formed one new organization: Fivoor. Fivoor provides a regional offer of forensic and intensive psychiatric care.

Jeroen Gast, board member at Fivoor: “We chose and are choosing modern, participative leadership and want a top-down and bottom-up approach. In a continuous dialogue we keep in touch with employees regarding various topics in order to maintain a broad support base within the organization. With this goal in mind, we set to work.”

Pieter de Man, HR director explains, “After the merger, the organization was large, geographically dispersed and three different cultures came together. That was a challenge. Yet the ambition was immediately clear: we don’t just want underlying works councils, we want a broad support base and broad participation throughout the organization. Our employees are well-trained professionals, very articulate and they like to share their thoughts, we like to make use of that.”

Based on this ambition, Fivoor started looking for a solution and approach that could support them in the continuous dialogue and connection with their employees. After comparing various participation solutions, they ended up with CircleLytics, because this online dialogue is the only solution with 2 rounds, taking up a few days each time. This ensures that not only dialogue with employees takes place, but also dialogue between employees. Maurik Dippel, CircleLytics Director: “CircleLytics dialogues provide participants with 3 steps: giving your opinion, valuing other opinions, and being allowed to adjust your opinion. It turns out that participants are very open to the opinions of others and learn a lot from them. Of course, they then think more deeply about your question and usually adjust their opinion. Reflection, in other words. Really think and listen better. And because it’s anonymous, hierarchy, time pressure, weird looks, impatience, extra/introversion, working at home or in the office, or who you are just don’t play a role anymore.”

Now, some two years later after commissioning the online dialogue as a tool and strengthening our participatory organizational culture, we look back at the experiences and results for support and employee engagement within Fivoor.

Reina Schot, Works Council chair: “We have set up various digital dialogues within Fivoor. For example, we gather ideas about safety in the workplace from within the organization and then we test them against the employees to find the best possible solutions. But we also use the dialogue to draw our employees’ attention to subjects such as vitality and schedules for New Year’s Eve. This is how we create greater involvement in our decision-making, so that employee participation really takes place together.”

When the topic in the dialogue is close to the employees and they are dealing with it on a daily basis, we see that there is more response, greater involvement and a better substantive dialogue. We can only applaud that. It is then up to us to give proper feedback to the employees and show that their feedback or idea is actually implemented. That way, they feel heard.

Of course, it’s not always a success story. One dialogue was, in retrospect, too broadly formulated in terms of questions; we received less response. We learned from that. How do you design the question? How much space do you give, how much guidance? Do you also add a quantitative scale? Do you repeat the dialogue after a few months? Who do you ask as participants, a team, a department, everyone?

Gast: “We see the digital dialogue as an indispensable fulfilment of our corporate culture and being a good employer. The importance of asking the right questions and properly feeding back results and decisions to employees is a learning process that is still part of our growth.”

Partly because we value our managers and professionals and use this dialogue, we experience high engagement among employees. We ask for feedback, let them choose and together they come up with an explosion of creativity. Schot: “You just don’t get that with a traditional survey anymore. We value their opinion. After all, they know a lot about it and have to deal with all the challenges on a daily basis. We use that response to get to work.”

Gast: “For us, having dialogues are inseparable from modern leadership. Because of the distance and the large number of locations, the content of the dialogue is guaranteed in this digital way. We can now continue to build our organization in a qualitative, engaged way.” Interested in a demonstration of the online dialogue? For example, to follow up on an employee survey and really zoom in? Or to get and keep employees involved in organizational change, and many other applications? As a Works Council, HR, management or jointly?  Then get in touch with Maurik Dippel.

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We use the dialogue to collect the opinion of our constituents

“The dialogue helps us to get the opinions of our constituents and place them where they belong in our organization; with the director, with the teams.”

A Central Works Council wants to talk to its constituents. The challenge within our organization Politie Nederland is that we wanted a representative group within all disciplines to have their say. However, in a large organization with over 65,000 employees, many of whom also work on the street, that’s quite an effort.

Until we deployed the dialogue. The response rate for this tool is high, giving us a representative picture of what is going on within the organization. At the same time, it is also possible to start a dialogue within a certain discipline about subjects that are specifically intended for them.

Ground-breaking success
The dialogue we put out within our organization shortly after New Year’s 2018 brought us immediate success. We felt that much more violence had been used against our employees than the figures showed that had been publicly disclosed. We asked our employees in the dialogue about their experiences and found that many colleagues had not reported the situations involving violence. When we asked why, we received various reasons: from administratively cumbersome to, well, it’s part of the job. We immediately started working on this.

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Based on the dialogue, we were able to make a good case for why the numbers were wrong. The results did not remain internal. The influence of the results of the dialogue reached far, even the Lower House. The result is that fireworks bans and tackling violence against emergency service workers are now higher on the priority list and have led to measures.

Giving your opinion safely
The dialogue is fully anonymized, secure and in line with the GDPR and privacy laws. This is a prerequisite if you want to receive honest answers. Employees answer one or a few challenging, focused questions in the first round. In the second round, they respond to statements and ideas from their colleagues, which initiates a conversation. This subsequently result in a ranking of what gets the most support and why, which provides qualitative insights, as the reasoning behind how and why is also addressed.

We get to see the results at group level. Based on predefined criteria such as age group, units and functions, we can filter more insights from the results. This provides interesting and specific information for us, for administrators and for teams. The dialogue can be used by multiple parties.

Not common
It is not common to purchase software. Yet there was no doubt about the need. We first presented it to our own ICT department to keep it in-house, but it turned out to take much more time and money than expected to realize something comparable. The CircleLytics instrument had already proven its strength and the CircleLytics team is a partner who shares ideas and helps refine smart questions.

The dialogue helps us to pick up the opinions of our constituents and put them where they belong in our organization, with the director, with the teams.

Full video with Rob den Besten:

Contact our team if you would like to learn how your employees and organization can benefit from CircleLytics’ online dialogue. You can find more information on the employee participation page.

The works council of Reclassering NL has been working with CircleLytics’ dialogue solution for works councils and employee participation for some time.

  1. What does employee engagement accomplish for you?

More diversity and spread of respondents and their responses. It also supports the dialogue with both the director and the constituents.

  1. Mention a theme or themes as an example of how you deployed CircleLytics, and the resulting benefits.

Fast and direct feedback on the progress of setting up casuistry and intervision for specific groups of employees. This made it possible to quickly identify the regions in which this had not yet got off the ground sufficiently. After 6 months, almost the same repeat question showed that the interventions had delivered results.

  1. Are there other areas imaginable where employee engagement can be used?

Yes, in various domains within and outside the direct role of participation, perception and judgement of management takes place. This is now filtered and takes place almost without details. We would also find this form of dialogue interesting via feedback panels on fixed topics, regular monitoring or in real time during meetings. This is more in line with the ‘bottom-up’ approach promoted.

  1. Why should other organizations work with CircleLytics?

It is a simple but effective way to quickly and concretely collect feedback from (groups of) employees. It is very important to form good perceptions and judgments that result in decision making that is better supported.

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