In 2016, following a series of interim management jobs, Edwin Korver, founder of CROSS-SILO and architect of ROUNDMAP™, decided to pick up on a probe he had started in 2014. The question he had put to himself was: What is the impact of social and digital media on the customer development process?

This led to the creation of a 360-degree customer lifecycle canvas. After having created the canvas, new questions arose: How does digital media affect aspects like value position, business models, strategy, corporate culture, and business transformation?

By taking a bottom-up point of view, from the Ultimate Level of Truth™, new business models emerged that were previously undetectable, leading to the Business Model Matrix™.

Neem contact met ons op als je meer wil weten over de werking en mogelijkheden van CircleLytics dialogen. Je kunt met onderstaande button meteen een demo aanvragen. Dat is een vrijblijvende korte afspraak via een video-call op een tijdstip dat jou past, met jou en of je teamgenoten, om binnen 30 minuten te snappen wat CircleLytics voor jou kan doen.

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